THIS IS WHAT WE DO
There’s more than one way to build a brand, and we’ve experimented with almost all of them. Now, we’re proud to offer a process that’s been proven across markets and industries. We drive with data, backing decisions up with market research, power with story, to make customers (actually) care, and obsess over design, to differentiate your brand from the blah.
Market Research
Before we get creative, we do our homework. Whether you're launching a rebrand, testing new messaging, or building an insight-driven content strategy, we'll get you the data that actually matters. At Brand Over Matter, that means surveys, interviews, and analysis that lead to smarter decisions––not just more spreadsheets. From validating your positioning to tracking brand perception over time, we'll make sure you're in tune with what your audience is actually thinking. In other words, we've got your back.
Quantitative Market Research (Surveys, etc.)
Qualitative Customer & Prospect Interviews
Message Testing & Brand Tracking
Trend Reports & Content Strategy Research
Brand Strategy
When a brand looks good, it feels good––and sells good. But before diving into design, we’ll set the course straight with strategy. At Brand Over Matter, that means getting familiar with your market, analyzing competitors, conducting thorough brand audits, and looking for insights and opportunities to set you apart. Then, we’ll turn that strategic foundation into a compelling visual story.
Whether you're starting from scratch or refreshing what's been, our comprehensive design services will ensure your brand has its own distinct way to show up in the world––and look damn good while doing it.
Visual Identity & Design System
Rebranding
Web Design & Development
GTM Strategy
Your brand is only as strong as the story it's telling––and whether that story's reaching the right people at the right time. At Brand Over Matter, we'll nail your positioning, craft narratives that actually resonate, and build messaging frameworks your sales team will want to use. We create the emotional impact you need to move customers––and the needle––through strategic storytelling that converts. Whether you're entering a new market, launching a product, or arming your team to close more deals, we'll make sure your story lands. Together, we'll grow your reach and your revenue. How about that?
Competitive Positioning Strategy
Messaging Strategy & Framework
Corporate Narrative & Sales Enablement
This is how we do it.
We keep things simple and stay transparent with you from start to finish. No hidden costs, no fluff. Just good, honest work done on time and on budget.
Meet & greet & understand: Getting started is easy (and TBH, pretty fun). We’ll spend our initial conversation getting to know your needs so we can get to the really good part: collaborating.
Expectation setting: We’ll present a detailed proposal that outlines costs, timelines, and deliverables so you can be confident about what you’re getting into––and who you’ll have behind you.
Expectation smashing: Once we set expectations, we always meet them––and usually exceed them. We’ll project manage like the pros we are and help you get to the outcomes you care about, with less time-sucking meetings and more energizing results.
We’re not sales people. We’re creative people and people who are genuinely invested in how rad your brand can be.
